In Search of Snow is a beautifully done promotional video for Bentley Motors. The short is an unexpected pairing of big mountain skier Chris Davenport with the luxury car brand, but it works – from the black & white filming to his evocative narrative. Davenport and his photo friend test the all-wheel drive capabilities of the Bentley as they tour the San Juan Mountains in southwest Colorado in search of snow and extreme terrain. There’s no question when Davenport says that the journey, adventure and discovering things about yourself is “what we live for.”
source: Bentley Motors
posted by: Nancy H
POC’s Spine Ergo BUG is another fine example of biomimicry in design. The body protection gear is perfect for those who like to catapult themselves down the mountain doing injury–inducing double corks or at breakneck speeds. This lightweight spine protector, which follows the back’s natural curve, features shoulder straps and an adjustable waistband for a more customized fit. The hard shell, created as interlocking panels, is sturdy enough to handle multiple impacts while the ventilation system transports moisture (ie. sweat) away and lets fresh air circulate.
POC, the Swedish company known largely for its sleek, functional helmets, has collaborated with specialists in spinal cord injuries to design a flexible system that is comfortable to wear and, most importantly, withstands the force of impact. Although this product is unlikely to be seen by adoring eyes, POC continues to produce exceptional design in equal measure to its safety, quality and performance commitment.
source: POC Sports
posted by: Nancy H.
Causa-Efecto (Cause-Effect), an installation by Ana Soler recently caught our eye as it has multiplied across art/design sites. Like many contemporary artists, the Spanish-born Soler prefers working with the repetitive possibilities of everyday objects like dangerously dangling hundreds of scissors from the ceiling and creating swarms of spoons, coins or knives. In her most recent work, Soler hung 2,000 tennis balls throughout the Mustang Art Gallery in Alicante. The balls are organized in suspended trajectories that appear to bounce off walls, floors and other surfaces. Depending on your perspective, this web-like environment could be a playful call-to-action or Agassi’s childhood nightmare of the practice equipment gone ballistic.
See related post Snarkitecture’s Ping Pong Projects.
via Flavorwire. source: Ana Soler
posted by: Nancy H.
Greetings! It’s 2012 and we’re already a few days into the new year. I trust you rang in the holidays with great fun and style. Perhaps you were kicking up your heels slopeside or relaxing on a sailboat surrounded by blue Caribbean waters. Personally, I spent the holidays in Salt Lake City with my favorite Lipstick (one red, the other by Burton) praying for fresh powder and hitting up every great restaurant around.
In any case, it’s time to get back to business. The wheels are already in motion for a great year of Jumpset. The next few months will see a sleek new site design. Also on deck for 2012 – more original content and discerning contributors to go along with great ideas and inspiration for your sporting lifestyle. I hope you check back often to read, comment and share.